About Floofii

At Floofii, we believe warmth should be as elegant as it is comforting. Specializing in luxury earmuffs, we’ve redefined cold-weather accessories by blending timeless style with plush, cruelty-free materials.

Our Story

Floofii was born from a desire to transform the humble earmuff into a statement of sophistication and indulgence. We saw a gap in the market for earmuffs that weren’t just functional but also fashionable—pieces that exude elegance while delivering cloud-like comfort. Inspired by couture aesthetics and the softest textures, we set out to create a winter essential that’s as beautiful as it is practical. Our signature Floofii Plume embodies this vision. Featuring the densest, longest faux fur, it offers unparalleled softness, warmth, and a sleek silhouette. Designed for those who embrace both luxury and convenience, its foldable structure ensures effortless portability, making chic warmth always within reach. Beyond winter, select Floofii designs are crafted for year-round comfort, offering lightweight, breathable options perfect for cooler days that don’t require heavy insulation.

What We Believe

We believe in the power of innovation to improve everyday life. Our core values guide everything we do:

  • Luxury & Comfort: Every Floofii piece is designed to wrap you in unmatched softness, redefining what cozy truly means.
  • Sophisticated Design: Inspired by high fashion, our earmuffs complement any ensemble with effortless elegance.
  • Ethical Craftsmanship: We are committed to cruelty-free luxury, ensuring our faux fur is as kind as it is beautiful.
  • Effortless Practicality: With foldable designs and shed-resistant materials, our earmuffs combine fashion with function.
  • Versatile Wear: From frosty winters to breezy autumn days, our designs cater to varying temperatures, so you can stay stylish and comfortable year-round.

Floofii isn’t just about staying warm—it’s about embracing every season with grace, charm, and uncompromising comfort. Thank you for choosing Floofii, where elegance meets versatility.